Category: Professional

When Will We Stop Writing?

By sethmsparks

I keep seeing people debate whether or not kids should learn to write in cursive. I hear it from my wife who’s a teacher. I see it in my social media streams. I see advocates on both sides from both boomer generations and teenagers. My social barometer tells me that the “we don’t need to…

Learning From John Green at Brandcast 2015

By sethmsparks

I’m not ashamed to admit that I’m what some people would call a Nerdfighter. And one of the guys (John Green) that “founded” the vlog that created the community now known as Nerdfighteria recently spoke to an audience of advertisers at Brandcast 2015 (an event held by Google to celebrate YouTube’s 10th birthaversary). Being a…

Crashing Hangouts

By sethmsparks

This morning I stumbled my way into a Google Hangout with none other than Joseph Jaffe. You know, the author of two of the best marketing books you’ll find, host of the Across the Sound Podcast, and founder of Evol8tion LLC. I noticed a tweet from him this morning inviting folks to join his Madison to…

Productive Business is All (Nothing) About Geography

By sethmsparks

The future of the productive and engaged business will be focused on finding right fit employees based on skills and values without geographic boundaries. Today most companies hire talent under geographic limitations, such as the applicant curently living near, or being willing to reloacted to, the businesses office. This limitation in the candidate pool is…

Leading with Wisdom

By sethmsparks

The Book Leading with Wisdom isn’t your typical leadership book. Namely because it’s centered on a different kind of leader than you’re used to reading about. The wisdom shared (through the author’s Sages) crafts a long-term leader, by exposing the traits and habits that cultivate an organic following built around purpose and emotion. Relationship with…

Don’t Start a Blog ( H/T to @ReelBigFish )

By sethmsparks

To personally kick off my Social Brand Forum 2013 experience, I thought I’d take a cynical/satirical stab at bringing a decade old Ska Rock song (yes, I still listen to RBF consistently) into 2013 relevancy with just a few minor tweaks. Without further ado, to the tune of Don’t Start a Band by Reel Big…

How I Podcast

By sethmsparks

Monday (AM Commute): Six Pixels of Separation – Mitch Joel  I’ve listened to every episode for nearly a year and a half now, and have gone back through to listen to many older ones. Mitch is a brilliant guy, and has a fantastic ability to connect elements in the digital and marketing environments that most…

eBay’s iPhone App has a Critical Flaw

By sethmsparks

That’s a fairly drastic headline, but I had something happen to me today that was the result of a feature glitch on eBay’s app.  Two weeks ago I sold my iPad on eBay. The buyer evidently didn’t bother looking at the pictures, and then complained about scratches on the 3 year old iPad 2. Because…