Category: Experience Design

GetTogether: Find Friends to Game With (Portfolio Piece)

By sethmsparks

For: Kent State University, UX Masters Program Role: Student, UX Lead When: Fall 2019 Summary This project required us to come up with a new app idea and create a working prototype. I decided that the market needed a better way for gamers to find friends that they would enjoy playing with based on more…

Member Experience Network (Portfolio Piece)

By sethmsparks

For: Nationwide Insurance | Role: Employee, Project Lead | 2016-2019 Summary In 2016 Nationwide’s affinity program invested in a thought leadership initiative to educate non-profit partners on how to craft a best-in-class member experience. I led the development of two major portions of this program, developing the website and managing all marketing and communications strategies. Using a variety of…